Public Relations Practitioner

Creates communication materials, manages media and stakeholder relationships and supports campaigns that build or protect an organisation’s reputation. Explore current demand, important skills and estimated junior, mid-level and senior salaries, plus 10 linked programmes across 5 universities. Enter your subjects and marks to discover which linked programmes you may qualify for.

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Career overview

What does a Public Relations Practitioner do?

Creates communication materials, manages media and stakeholder relationships and supports campaigns that build or protect an organisation’s reputation.

Demand level: Medium

Earning potential

Estimated annual salaries

JuniorR270 000 p.a.Mid-levelR450 000 p.a.SeniorR680 000 p.a.

Salary figures are estimates and may vary by employer, experience, qualifications, location and economic conditions.

Build your capability

Skills linked to this career

Media relations · EssentialWriting · EssentialCommunication planning · ImportantSocial media management · ImportantEvent coordination · Useful
Study routes

Programmes linked to this career

These are some of the programmes currently connected to this career in VX Course Match.

Bachelor of Social Science in Communication — University of Fort Hare

PUBLIC RELATIONS AND COMMUNICATION — University of Johannesburg

Bachelor of Arts (Integrated Organisational Communication) — University of the Free State

Bachelor of Communication Studies — Vaal University of Technology

Diploma: Public Relations Management — Vaal University of Technology

Bachelor of Psychology — Walter Sisulu University

Bachelor of Social Science (Psychology) — Walter Sisulu University

Bachelor of Social Science (Psychology) (ECP) — Walter Sisulu University

Diploma in Public Relations Management — Walter Sisulu University

Diploma in Public Relations Management (ECP) — Walter Sisulu University

These are only some of the programmes linked to this career.

Enter your subjects and marks to see an extended list and discover which other programmes leading to this career you may qualify for.

Check which programmes I qualify for
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More free VX tools and resources

Course discovery is only one part of the journey. Use these Vaccie Xperience resources to plan, organise and learn from real work stories.

Applications and funding

From course discovery to your application

Exploring universities in South Africa is only the first step. VX Course Match helps you compare study options and admission requirements before you apply. When you are ready, use the official university link and institution website for the latest university applications information and application deadlines.

Funding is separate from university admission. If you plan to apply for financial aid, complete any NSFAS application through the official NSFAS process and verify the current requirements and deadlines before submitting.

VX does not submit university or NSFAS applications on your behalf. Use Course Match to research your options, then apply for your chosen programmes through the relevant official application channels.

Quick answers

Frequently asked questions

What does a Public Relations Practitioner do?

Creates communication materials, manages media and stakeholder relationships and supports campaigns that build or protect an organisation’s reputation.

What skills are important for this career?

Important skills include Media relations, Writing, Communication planning, Social media management, Event coordination.

What salary can I expect?

VX provides junior, mid-level and senior annual salary estimates. Actual earnings vary by employer, experience, qualifications, location and economic conditions.

Which programmes can lead to this career?

10 linked programmes are currently available in the VX database. Use Course Match to see which ones fit your subjects and marks.